The Illusion of Wealth: Why today’s iPhone slave is less free than a Baťa worker in 1930

364 Kč

The greatest modern scam isn’t inflation. It’s the illusion of wealth.
The English edition of The Illusion of Wealth is a provocative, systemic analysis of the broken promise of modern productivity. It confronts the legacy of Tomáš Baťa, Henry Ford, and Ray Kroc with the exhausted reality of today’s dual-income households, 30-year mortgages, and the myth of “quality time.”
  • Format: Instant digital download (PDF & EPUB)
  • Scope: Systemic analysis, personal development, and business history
  • Publisher: IDEAIFY s.r.o. (2026)
  • Series: Standalone masterpiece by the author of The 100 Rules: Empire Builders
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Categories:
The Illusion of Wealth
The Illusion of Wealth
The Illusion of Wealth

Description

Title: The Illusion of Wealth: Why today’s iPhone slave is less free than a Baťa worker in 1930
Original Title: Iluze bohatství: Proč je dnešní otrok s iPhonem méně svobodný než dělník u Bati
Available Languages: 🇨🇿 Czech | 🇬🇧 English | 🇧🇷 Portuguese (Brazil)
Genre: Business Strategy / Personal Development / Systemic Thinking
“We have a thousand times better technology than in 1930. So why do we work twice as much and have half the time?”
A century ago, visionaries like Tomáš Baťa, Henry Ford, and Ray Kroc built industrial empires on a clear promise: efficiency, machines, and systems would liberate humanity, lower the cost of living, and give us time for family and dignity.
Today’s paradox is stark. We possess AI, automation, and smartphones, yet families must sell 200% of their time (both parents working, often in debt) just to afford basic living standards. We have optimized life so aggressively that we have optimized our own children out of it.
This book is not about nostalgia. It is a hard, data-driven, systemic analysis of the greatest scam of the modern era: the illusion that efficiency and technology have set us free. In reality, the tools of freedom have become the tools of modern bondage.
What this book offers the reader:
  • The Productivity Paradox: Why AI and automation extend working hours and expectations, rather than shortening them.
  • The Financialization of Housing: How a home transformed from a family asset (as in Baťa’s original model) into a generational debt trap.
  • The “Baťa Test” for the 21st Century: A practical framework for ordinary people to stop selling their time and start building real assets.
  • A Systemic Wake-Up Call: Uncovering how the “quality time” myth and hyper-efficiency have infiltrated our living rooms and family dynamics.
Why This Book is Unique
This is not a collection of motivational quotes. It is a systemic dissection of the rules of the game. Pavel Hrejsemnou combines over 30 years of experience as a writer, publisher, and systemic consultant to bridge historical wisdom with the harsh realities of the 2026 workplace. It challenges the reader to stop measuring success by income and start measuring it by the one non-renewable resource we all have: time.
What you will find inside:
  • 9 Provocative Chapters: Deep dives into the broken promises of Ford, Baťa, and Kroc, and how their systems were hijacked.
  • Practical Action Steps: Concrete methods to audit your budget in “hours of life,” not just currency, and reallocate your resources toward freedom.
  • Complete Digital Package: Instant access to both formats – PDF (optimized for desktop study) and EPUB (optimized for tablets and mobiles, ideal for commuting).
“I tell stories that change readers. And this book changes perspectives.” Open it with the courage to ask the questions no one else is asking, and start buying your time back.

Additional information

Language

Portuguese

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